With that frame in place, I’d like to take you on a journey into the last 16 years of my life in a way that enriches and benefits you.
Contained within my story are simple yet priceless lessons that I’ve learned. They are emphasized in bolds, underlines & headlines.
It’s the story of how I came to be where I am right now. This is a condensed version but it’s going to give you a bit of insight of how I think and see reality. You’re going to find this very insightful because my hunch is that you and I are a lot alike.
As you read through this story, take note of the places where your mind rationalizes and says… “I already knew that” and/or “I disagree” for these are the spots where you’ll find your greatest opportunities for growth.
This story starts in 1997. During that time I first got introduced to the world of high-speed Internet. And being very entrepreneurial as I was, I realized that I could use the Internet to builda business.
I first started by absorbing the trends of what some of the other businesses out there were doing using the internet. The ones that peaked my initial interest were dealing with MP3s. I’m sure there were other business online, and perhaps the MP3 business wasn’t the most legit, but I still found it fascinating.
Fascinating enough that I took action and started my very own file serving business, where I got paid by generating traffic to a website. It was an “adult” based website and they would pay me up to $0.25 for every visitor I sent them.
I figured out by analyzing the other competitors, that it was very easy and scalable to ask somebody to visit a website in exchange for giving them the MP3s they were looking for. Back then MP3s were new and most people did not know that they exist.
Word was spreading fast, however, more and more people were looking online to get digital versions of their favorite songs. In business, “positioning” is everything! Being at the right place, at the right time, with the right message and the right offer, can mean the difference between radical success and drastic failure, and I was definitely ready to capitalize on this opportunity as all my positioning was spot on.
I launched my little business and within a few days, I started making tens, and eventually hundreds of dollars doing this over and over again, scaling it to higher levels using automation software.
I eventually stopped because I realized, it wasn’t for me nor a legitimate way to build a business and I absolutely did not want to end up getting in trouble with the law.
The laws surrounding MP3s at that time were pretty gray but in a decade to follow, as the big music companies begin to take action, the implications of dealing with them became pretty severe. Although the business needed to be dismantled, it did give me a glimpse into myself and a realization of my entrepreneurial spirit and personality.
At a later point in my life, this time became the key reference point of realization, that I was in fact: a true, entrepreneur/opportunist. A personality that I felt I battled with my whole life because I’d allow others to talk me out of it, denying who I really am.
Over the years that followed, I never went back nor revisited other more legit ways that I could build a business using the Internet, only because I didn’t have the mastermind/understanding, I now possess.
I don’t like to live with regrets, but sometimes I do wonder how my growth rate would have been if I only stayed focused during this time when hardly anyone was using the Internet to build a business. My level of success might have been 300%, 800% or 5000% higher, than today.